Month / May 2014

by peter

House of 4-H Cards

4HCardGIFBlog2

 

Pigs that fly, steers that sell themselves, a course for horses – all made from cards.

Sometimes good design can act as a trigger that unleashes a flood of creativity. This is what happened when Enbridge Inc. came to Sasges Inc. as the national sponsor of 4-H Canada’s 100th anniversary celebrations last year. They asked us to develop a commemorative gift that would be distributed to all of 4-H members, and to create an online campaign to promote engagement across the country. . . .

Read the blog post I wrote for Calgary’s Sasges Inc., talking about the great multimedia project they undertook for Enbridge Inc., helping to sponsor the 100th-anniversary celebrations of 4-H Canada.

by peter

Universities Mean Business

As the son of a university professor, I was raised with the implicit understanding of the value of higher education. We did not ever sit around the dinner table and argue about whether or not what students learned was worth the investment to society at large.

While spared this debate over Sunday roast, I’m now fully engaged in it with two recent projects. I wrote an annual report for an East Coast university and I am in the process of negotiating to write  a series of alumni profiles for a well-known Western art and design college, which will be used on its website, in publications and in press releases.

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